what : creative lab has been in the works for a number of years and came to fruition in 2008.  the brain child of maxwell rowe, creative lab specializes in web solutions (design, development, ecommerce, consulting, marketing, user interface, management), graphic design, photography (product, portrait, business, experimental), project management and marketing (traditional, internet, gorilla).

who : maxwell rowe and a team of highly talented contracted individuals.  why contracted individuals? it keeps costs down for the client and allows maxwell rowe to hand select individuals dependent on the needs of the project.

where : just about anywhere with a network.  mostly creative lab deals with clients on the west coast. our main office is located in Los Angeles, CA.

how : by any means necessary… all things start from good planning, but also to understand that plans must be fluid and adapt as the project takes hold.  of course the idea/concept is very important, but more often than not good ideas and concepts fall to the wayside because of poor planning. from the planning process, the project is taken into “mock mode??” mock mode is the first phase of production when all design attributes are checked off by the client.  once all design aspects are complete and confirmed, the ‘behind the scenes’ production ensues.  upon completion of the production stage, the final ‘product’ is provided to the client for the evaluation and testing stage. after confirmation, creative lab keeps an ongoing releationship with the client dependent on their needs.

why : at creative lab we have a passion for what we do–we love it.  this is an industry that can eat you alive if you don’t immerse yourself within it — this is our life, not just our job.

At the heart of everything at creative lab is the client.  if the client’s vision is not met, then we have failed.